Our Work

LIGHTS, CAMERA, ACTION – IBC Amsterdam TAKE 1 – The client asked us to come up with a design for the Content Everywhere feature at the show. This was a sponsored networking stand at the show and comprised meeting areas, hospitality and charging points. TAKE 2 – Having successfully pitched on one feature we were […]

Cheese and Wine, Croissants and Joysticks Once again the Maxim crew found themselves at The Porte De Versailles – only the fourth time this year. Venues in Europe are becoming so familiar they’re almost a home away from home. This time the Team were setting up for one of our gaming Clients – Hyper X […]

The venue for the 2019 RYOBI and AEG Consumer Conference was Wokefield Park Estate, Reading. The question was who needs corded power tools when the best battery platform just gets better? From power tools, to garden equipment to automotive and crafting applications the Ryobi range covers all the consumer requirements – with not a plug […]

NOT A WELLY IN SIGHT! Twice a year the NEC opens its doors to a festival of gamers, no rain, no mud, and instead of bring a bottle – you bring your own computer… Maxim created and installed the new ROG Stand, which incorporates a Double Decker bus, One v One competitions, You Tube Influencers, […]

LOCATION LOCATION …. VOCATION We simply love what we do – and it shows. We have been building stands at the Business Travel Show for 10 years. This year our crew delivered 5 fully project managed custom built stands. Each build had its own dedicated project manager and build crew to ensure that the stands […]

The Milwaukee 2019 EMEA Conference painted the City West Arena in Dublin ‘Red’. The cordless job site has become Milwaukee’s canvass that competitors can’t get close to let alone match. Delegates were treated to an enthralling, spine tingling opener that showcased the battery technology that Milwaukee are market leaders in. During the evening presentation ‘Live […]

For Sony we were asked to design and build a pop up experience to drive immersion and engagement amongst shoppers at Canary Wharf Shopping Centre. This was part of a campign to promote their Vaio range and the new 4K TV technology to business and consumer users. We also created an experiential area within the […]

I CAN’T GET NO SLEEP It’s not often that the you see tents being set up in the Halls of the NEC, but on late weekend in August, thousands of Gamers descend on the NEC for a weekend of Gaming. Trying out games, merchandise and of course the latest techno candy. Republic of Gaming – […]

The RYOBI and AEG 2018 Consumer Conference took place at Carton House, Maynooth, Kildare a past home to the Irish Open Golf tournament. For the event three 35m x 24m outdoor structures hosted a total of 15 workshops constructed for the delegates to get their hands on the range of power and garden tools that […]

The Milwaukee 2018 EMEA Conference was staged at the Bella Centre, Copenhagen. The opening video mapping welcomed over 2500 dealers and distributors to the event. The show communicated the companies growth over the past 10 years and its world class innovation in the power tools market. The delegates were able to get their hands on […]

In this case, the old adage of “Size isn’t everything it’s how you use it that counts” was doubly apt. Although a relatively straightforward brief, the client had specific requirements, two events in two countries in two weeks with a product that is the size of a 50p piece, which had to be visually accessible […]

SONY – The Hughes HomeTech Show The Hughes Hometech Show takes place every year at the Norfolk Show Ground, a showcase of new technology available from some of the world’s largest electrical manufacturers. Over the last four years Maxim have helped Sony showcase their latest TV ranges, speakers and headphones AND drive at-show sales. We […]

The Insight Show is an event that takes place at Billingsgate in Central London every year. It is used as a show case for Insight Communications to show the latest IT technology to their customers. There are approximately 90 manufacturers represented there and it is incredibly important to stand out from their competitors. We designed […]

When you want it your way. Milwaukee are a very forward thinking company. They frequently attend exhibitions to promote their brand, they simply have to, but with a range of innovative tools across numerous industries, sometime exhibition space just isn’t enough, they needed to move the goal posts and create their own event for their […]

Even the Kitchen Sink Continuing our collaboration with the TTI team we were asked to produce the RYOBI and AEG 2017 Consumer Event. The event took over the De Vere Latimer Estate, using both the exterior grounds and interior meeting spaces. The Ryobi and AEG range is exhaustive, from gardening equipment to power tools for […]

We have been designing and building experiential space for Alienware, Dell and more recently Dell Gaming for the last 5 years, both direct and through media agencies. The brief for Gamescom was to design and build two spaces at the event, one in the main consumer area, Business to Consumer (B2C) and one in the […]

Its not just a stand it’s a survey! Working with the Janssen teams across their brands for several years they continue to challenge us. A small stand for Janssen Oncology had to represent four of their brands as well as keeping in line with the overall Oncology Brand. A clever use of a modular stand […]

Player meet Player Discord is a communications app that is used widely by the gaming community. Their brief was to create an area where their users could meet, but also learn how to maximise how they use DISCORD. We created a fun and welcoming stand, with chargers for various devices, old style retro games, soft […]

Rinse and Repeat Exhibition stands can have a longer life than one show. We designed and built Macdonald Hotels stand at the British Travel Show in 2016. The client wanted to reuse the stand at the 2017 event but wanted it to have a different look and feel. Refreshing the stand with new lighting and […]

VIRTUAL to REALITY Epic Games attended Gamescom to launch a new massive online multiplayer game called Fortnite. The premise of the game is about building a fort from materials gathered during the game and the defending your fort. When a stand is all about a game, it important to integrate as much sound, vision and […]