SONY – The Hughes HomeTech Show
The Hughes Hometech Show takes place every year at the Norfolk Show Ground, a showcase of new technology available from some of the world’s largest electrical manufacturers.
Over the last four years Maxim have helped Sony showcase their latest TV ranges, speakers and headphones AND drive at-show sales. We are currently preparing their stand for this year’s appearance.
With visitors to the event being able to purchase on the day the stand needed to recreate the familiarities of a retail environment where an inviting and clear layout is imperative. With so many product variants it is important to highlight each of the ranges with their own focus, helping the visitors and Sony team differentiate the correct product for the right customer.
To further add to the challenge this year we will be adding Sony’s new A1 Series.